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From the blog
Fortune Favors the Bold (and Strategic): With a Focus on Customer Lifetime Value, a Little Courage Can Go a Long Way
“Why does nothing exciting ever happen for me?” lamented the couch potato. “When will my ship come in?” whined the roustabout. As a business leader, ... read more
Paying @ttention to Customers: 3 Simple Ways to WOW Them with Social Media Customer Service
The drive-through gives you a chalupa when you order tacos. The retailer repeatedly sends you the wrong color. Your livestream of the championship game goes ... read more
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Facebook Isn’t Failing: Why the Social Media Giant Is Still a Must in Your B2B Marketing Mix
We’ve all been hearing the constant revelations about ways Facebook has been playing fast and loose with our profile data. You might have also heard ... read more