American Rotary is the world’s leading manufacturer of static, digital and rotary three-phase converters. These products help power some of the country’s toughest industries, in places where a lack of utility three-phase power would otherwise hold these companies back.
Accessing three-phase power is a significant issue in the Agriculture, Woodworking, Metal Working, Machining, Food Service, and Industrial industries.
Fortunately, American Rotary is uniquely equipped to solve this problem. They’re so confident in the superior quality of their product line that they’re the only company in their industry to offer lifetime warranties. However, to fight off low-price competition, they knew they needed to do more to connect their value proposition to their ideal clients.
We dove into American Rotary’s business, identified core opportunities, and got to work creating and implementing a comprehensive marketing service that has created tens of millions of dollars in new revenue.
Over the past three years, we’ve worked with American Rotary to re-energize all aspects of their company, including building a new sales team, streamlining business processes, and expanding and strengthening digital marketing efforts, plus much more.
“Cahill Consulting quickly adapted to our business niche and applied their marketing and sales leadership skills to address our immediate needs. One of Cahill Consulting can very quickly and seamlessly become a part of your company’s team. American Rotary is very much a technical/engineering-driven company, and their marketing/sales perspective and experience works very well to complete our company’s disciplines.” – David Rehm, President & CEO, American Rotary
